TVN CEO Mr. Walter revealed that new thematic channels TVN Med and TVN Lingua would be launched in September / October of this year. The launching date falls in line with earlier announcements.
Separately, according to ‘Press’ monthly, TVN has put more effort in preparations for launching of its Autumn / Winter new programming schedule than its rival Polsat. TVN would start broadcasting two new reality shows ‘Superniania’ (Super nanny’) and ‘Hela w opa3ach’ (‘Grace Under Fire’) in 2H06 and has lured Polsat popular showman Kuba Wojewodzki. In turn, Polsat mostly plans continuations of its soap series, with only two premier programming launches: ‘Oko na miasto’ (‘City Eye’) and ‘Let’s Dance’.
Our view:
We maintain our expectation of stronger 4Q06 audience share figures, after relatively weaker 3Q06 figures. We reiterate our Hold rating for the stock.