PGNiG: To sell electric energy to business and retail clients

PGNiG is likely to start selling electric energy to business clients in 2013 and to households in 2014, daily Dziennik Gazeta Prawna says citing PGNiG spokesperson Joanna Zakrzewska. Pilot programs have shown that clients are interested in the so-called dual fuel offer as its main assets are a competitive energy price and one invoice for gas and electricity.

Although the direct EBITDA contribution of this new business line is likely to be negligible it will make clients less inclined to leave PGNiG when it comes to changing suppliers after gas market liberalization. Bundled services are one of the most typical tools to reduce client defections.